Sporty, reliable, and successful: For over 40 years, the BMW 3 Series has stood for dynamic driving pleasure like no other vehicle. Thanks to former BMW head of design Paul Bracq, emotions and joy of driving found its way to the middle-class — qualities the BMW 3 Series epitomizes up to this day. With the BMW E21 in the 1970s, he laid the distinctive foundation for an unprecedented success story. Today the success of the BMW 3 Series is one of the reasons that BMW is the leading manufacturer of premium vehicles.
Over seven generations to date, the BMW 3 Series has been continuously improved and refined into a vehicle that represents sportiness in the middle class like no other. Not only were aspects such as design, dynamics, and individuality considered in this process, but the motorization as well. In-depth research has made the lively engines of the BMW 3 Series ever more economical and lower in emissions.
From the classic Saloon to the wagon marketed as the Touring, to the Coupé and Cabrio popular models including M Sport, 320 and 330 as well as the 3-door compact, the BMW 3 Series has become a favorite for all age groups. Striking a balance between agility, functionality, and safety, all models in the BMW 3 Series are popular to this day. The versatility of this car fascinates consumers and trade press alike, which is also reflected in dozens of accolades. One reason is undoubtedly the BMW 3 Series’ consistently sporty character, which has been refined further in each generation of the vehicle.