The design of the BMW ActiveHybrid 5.


The design of the BMW ActiveHybrid 5.



"A BMW has to show what you can experience with it. You have to be able to see and feel the character. The design makes a promise that is met during driving”, says Adrian van Hooydonk, Head of BMW Group Design


The modern, self-confident interior of the BMW ActiveHybrid 5 welcomes its driver. Tight lines and taut surfaces structure the cabin, creating a generous feeling of space.

  • Perfect fit

    The change from light to dark elements shows a clear visual orientation, providing a pleasant, horizontal alignment and a sense of structure. Light concave inner door sides support the tailored fit of the driver and front passenger seats, emphasising the modern appearance of the interior. Emblems with the "BMW ActiveHybrid 5" lettering indicate that this interior is part of an exceptional car tuned for efficiency and driving pleasure.

  • Driver orientation

    The ergonomic nature of the BMW ActiveHybrid 5 is based on driver orientation that is typical of BMW. The centre console is slightly inclined toward the driver's cockpit, while the controls of the comfort functions are located to the left of the steering wheel. This allows them to be optimally operated by the driver and front passenger. Dynamic driving functions, such as Active Cruise Control, can be operated with the driver's right hand. Every control and display is ergonomically positioned where the driver intuitively expects it to be. Look to the left and your eyes automatically fall on the Control Display. Integrated in the outside mirror is the Lane Departure Warning, which signals with a flashing light when necessary. Meanwhile, the BMW Head-up Display is positioned centrally in front of the driver. It projects the most important driving information, such as instructions from the navigation system, directly into the driver's field of view.



The Adaptive LED Headlights feature variable urban and motorway light distribution, cornering light and anti-dazzle high-beam assistant. The system provides the driver with optimum road illumination in all conditions.

The moving headlamps allow you to see deep into corners in the dark as soon as you start turning the steering wheel. To improve short-range visibility, the cornering lights are automatically activated as soon as the turn indicator is switched on or the steering wheel is turned – even when the vehicle is at a standstill. The Adaptive Headlights ensure optimum illumination in every situation on the road, significantly increasing active safety.

The anti-dazzle high-beam assistant automatically turns the high-beam headlights on and off depending on the ambient light conditions and traffic situation, ensuring excellent visibility when driving at night. The system monitors the presence of vehicles driving ahead, or oncoming traffic, and continuously adjusts the high-beam headlights to avoid dazzling other road users.


The unique atmosphere of the BMW ActiveHybrid 5 provides absolute comfort and surroundings in which you can feel at home wherever you happen to be seated. The centre console is aligned towards the driver, while all instruments and displays are exactly where driver or passenger would intuitively look for them. With the optional BMW Head-up Display, the driver can see the most important information projected on the windscreen. Additionally, a range of equipment is available to customise the interior of the BMW ActiveHybrid 5.

  • Light design

    Optional ambient lighting provides soft, stylish illumination. This underpins the luxurious interior atmosphere and also serves as a functional source of light, for example in the storage compartment of the centre console or in the door pockets and side lining. The colour switch function lets you create your preferred mood by giving you the choice between a bright white or muted orange light.

  • Multifunctional instrument display

    The optional multifunctional instrument display hosts the different driving experience modes. Using customised instrument displays, it creates worlds of colour and mood for more safety, efficiency and improved driver orientation. Navigation instructions and information from the driver assistance systems can be noted at a glance, all of which distinctly increases the comfort, experience and safety of driving.

  • Bang & Olufsen high-end Surround Sound system

    The BMW ActiveHybrid 5 is equipped with the innovative Bang & Olufsen high-end surround sound system. Supreme listening pleasure and a magnificent driving sensation merge into one unique experience. Sixteen active speakers with a total of 1,200 watts produce music in brilliant quality. Acoustic options can also be selected. In ‘Studio’ mode, a clear sound emerges, while in ‘Expanded’ mode, the acoustic space appears enlarged, creating an incomparable surround-sound experience.